Page 8 - Kol Bogrei Habonim - January 19
P. 8

and their daughter likewise, and with both having       Later, I did PR for the Jewish Agency, welcoming

        nowhere else to live, both girls went home to their     VIPs from the States and, under another name, my
        mothers. I moved in with Mike (Meir) Ronen, the         fourth, writing an advertising column for The
        J’lm Post artist, cartoonist and art critic while       Jerusalem Post and for Ha’aretz. I soon found
        awaiting my visa to the U.S. and he took the            myself running my own advertising agency full
        opportunity to paint my portrait. It is a remarkable    time, while also serving in the army reserves.
        likeness and still hangs in our living room, as do      Then came an invitation to join, as a partner,
        two of his other fine works. Mike died aged 83, in      Gordon Levinsohn Ayalon, the largest ad agency
        August 2009.                                            in Israel at that time. So we moved to Ramat
                                                                Hasharon on the fringes of Tel Aviv. Dassah, who
        In New York I got a job with Abe Harman, who            had been working as an editor on scientific
        was then in charge at the Israel Consulate in New       material translated into English from Russian,
        York, and from there he “sold” me to State of           now edited the various WIZO publications and
        Israel Bonds, where I ended up as manager in St         also met with new immigrants explaining banking
        Louis. Wherever I was for Bonds, I always               to them on behalf of Bank Hapoalim. She still
        insisted on cash payments. No pledges. No other         doesn’t understand banking.
        manager had that record. Golda Meir came to a
        dinner in St. Louis and drew a packed house of          Then came the Six-Day War. I was back on full

        Bond buyers who purchased more than a million           time service, facing the Jordanians with our anti-
        dollars. Abe Molasky, the city’s best known             tank unit ready to fire if they as much as sneezed.
        publisher of pornography, gave her a check for          But, almost before we knew it, the war was over.
        $100,000. That was a lot in those days. When I          The Old City of Jerusalem was ours, and Teddy
        picked her up at her hotel at six o’clock the next      Kollek, who was Jerusalem mayor, asked us to
        morning, to take her to the airport, she already        come back to Jerusalem to live in the Rova, the
        knew his background thanks to some party pooper         Jewish Quarter, so that it would have a strong
        who could not resist telling her. Golda gave me         presence that would not be all religious. We
        hell and ordered me to return the check to him.         agreed, gave up our Ramat Hasharon residence,
        Fortunately, I had already forwarded it to New          and became part of the 40 per cent seculars. (Now
        York. And Abe continued to be a good Israel             down to five per cent). Our new home in the Rova
        Bond buyer.                                             had been built in 1545. It needed a bit of fixing-
                                                                up, but not that much. Workers had almost
        Dassah and I decided enough was enough and              completed work on the underfloor piping,
        came home to Israel. Life normalized itself (if         including a hole in the bathroom floor, which they
        that’s possible In Israel). Dassah’s parents had        hadn’t yet bothered to close, when a cheeky rat
        already moved to Ashkelon from Terre Haute,             stuck its head up. This was the night before I was
        Indiana, which offered us temporary                     to leave for South Africa for a fortnight’s guest
        accommodation until we found work, which I did,         tour and meetings of South African Airways
        doing public relations for Rafah Pharmaceuticals        worldwide advertising agencies. Dassah
        in Jerusalem. We moved into an apartment in the         screamed, I hollered and blocked the hole, and

        Touring Club building in Talbieh and sent our two       next morning quickly left for South Africa.
        children to school at Beit Hayeled, opposite the
        Old City walls, on top of which Jordanian soldiers      We lived in the Rova for almost 20 years. Dassah
        stood, occasionally taking potshots at the kids on      continued with editorial work and I commuted
        their way to school. They missed.                       daily to Tel Aviv, winning eight national and
                                                                international advertising awards for the agency

                                                            8
   3   4   5   6   7   8   9   10   11   12   13